Basketball: Taranaki Thunder bought out by Australian company

Media 8 NZ

Media8 New Zealand and Taranaki Women's Basketball Club (Taranaki Thunder) announced a strategic partnership aimed at fostering the growth and development of women's basketball in the Taranaki region.

The partnership comes after the Australian-based company brought the Taranaki Airs in September last year.  

This collaboration is a testament to the shared commitment of both organisations to empower female athletes and promote gender equality in sports.

Cole Brown, General Manager of Media8 NZ, expressed his enthusiasm for the partnership.

"We are thrilled to join forces with Taranaki Thunder to champion the cause of women's basketball. Our commitment to fan engagement accompanied with our expertise in marketing, and management services will help amplify the club's efforts and bring deserved recognition to these talented athletes."

Aarun Langton, Chair of Taranaki Thunder, added, "This partnership with Media8 NZ is a significant milestone for us. Their support will enhance our capabilities to organise events, attract sponsorships, and engage with our community more effectively. We are grateful for this opportunity to collaborate and make a positive impact."

Media8 NZ will take over management of the team providing comprehensive media and marketing support, assist in securing sponsorships, and promote Thunder's events and activities.

Media8 NZ will continue to work closely with the Thunder community, who will offer valuable insights and direction through steering groups to ensure the success of the joint initiatives.

Zoe Kensington, a key member of Taranaki Thunder, emphasized the importance of community and volunteer support.

"Our achievements are built on the dedication of countless volunteers and the unwavering support of our community. This partnership with Media8 NZ will enable us to reach new heights and inspire more young women to pursue their passion for basketball."

The collaboration is set to kick off immediately.

Both parties are committed to creating a lasting impact on women's basketball in Taranaki and beyond.